Table of Contents
Introduction "See it, Believe it, Do it" xii
Step 1 Planning for Success 1
The Big World of Travel Features
Getting a Head Start 5
Researching your Trip 9
Step 2 On the Road 14
Keeping a Diary
Going Native 18
Step 3 Real Life 23
Make a Date Take
your Chance 26
Step 4 Photos Sell Stories 28
Think Visuals
Capture the Place 29
Picture the People 32
A Day in the Life of a Travel Writer 35
Step 5 Get Online 37
Blog as you Go
Could you be an Expert? 39
Fine Tuning
Step 6 Winning Ideas 41
What's your Type? 42
Let it Flow 45
Less is More 47
Find the Angle 48
Step 7 Getting it Right 51
Spot the Difference
Match to Market 53
Perfect Pitch 57
Make it Fit 61
Step 8 Time to Write 66
All in the Mind
Start to Finish 68
Find your Voice 72
Do it in Style 73
Face the Challenge 76
Step 9 Prepare for Take off 81
Check and Click
Keeping Positive 84
Business Matters 88
Step 10 Building on Success 91
Decision Time
Bare it all on the Web 93
Join the Professionals 94
Free Vacation, Wine and Spa 95